Music Industry

Degree Offered

  • Master of Arts in Music Industry

Music Industry - MA

The music industry is a vibrant, multi-billion dollar global industry, vast in scope and reach, offering a product that is deeply ingrained into the fabric of every country and culture, across social strata, around the world. As such, it offers extensive professional opportunities to those who are trained, knowledgeable, and versed in its systems, methods, and practices.

The Master of Arts Program in Music Industry at the School of Music offers such knowledge and training by providing an engaging, systematic, and rigorous course of study leading to analytical, creative, regulatory, and entrepreneurial understanding and skills necessary to succeed in today’s complex and challenging music industry field.

The program is offered online as a high quality graduate-level distance-learning opportunity. The program will provide all students possessing appropriate interest, qualifications, and ambition, regardless of their geographic location, access to extensive academic training and acquisition of professional skills necessary for building or furthering their careers in the music industry.

Admissions and Performance Standards

Admission is selective and competitive. Minimum application materials will include the following:

  • a bachelor's degree from an accredited university and a GPA of 3.0 or higher;
  • GRE results with minimum scores including 153 on the verbal and 144 on the quantitative GRE sections. (The GRE requirement may be waived if the student’s Bachelor’s Degree GPA is 3.3 or higher [on a 4.0 scale], and/or if his/her professional experience in the industry exceeds 5 years, with strong academic and/or professional recommendations.)
  • a curriculum vitae
  • a 500 word essay describing student’s professional preferences, goals and aspirations.

Course Requirements

If a student has not already completed the following undergraduate course(s) prior to registering for the program, they must complete them during the first year of the program:

  • Bachelor's Degree in Music earned - Undergraduate Accounting / Financial Management course needed
  • Bachelor's Degree in Business earned - Undergraduate Music Appreciation course needed
  • Other Bachelor Degree(s) earned - Undergraduate Accounting / Financial Management course and Undergraduate Music Appreciation course needed

Degree Requirements

Minimum Grade in any course: C-.
Minimum GPA requirement: 2.75.
Music Industry Foundations Module (9 credits)
Required course:3
Music Industry Regulations
Select two courses from the following:6
Foundations of Recording Industry
MUSC 616
Foundations of Music Publishing Industry
Development of Music Technology
Music Commerce, Management, and Operations Module (18 credits)
Required courses:12
Music Product Advancement
Music Performance Organization and Commerce
Advanced Recording Industry
Advanced Music Publishing
Select two from the following:6
Music in Multimedia
International Music Industry
Artist Representation
Music Production Methods and Technology Module (3 credits)
Select one from the following:3
Recording Production
Live Music Production
Industry Project (3 credits)
Required course:3
Music Industry Project
Total Hours33

Suggested Plan of Study

The required Music Industry Foundations course, MUSC 611, must be taken prior to any of the required and elective Music Commerce, Management, and Operations Module courses can be taken. All of the other elective courses can be taken anytime. MUSC 626 can only be taken after all required and elective courses are successfully completed, and a student has earned 30 credits in the program.

First Year
FallHoursSpringHoursSummerHours
MUSC 6113MUSC 6133Select one of the following:3
MUSC 6153MUSC 6143 
 Select one of the following:3 
   
 
MUSC 616
  
   
 6 9 3
Second Year
FallHoursSpringHours 
Select one of the following:3MUSC 6123 
 MUSC 6263 
   
   
Select one of the following:3  
   
   
Select one of the following:3  
   
MUSC 616
   
   
 9 6
Total credit hours: 33

Major Learning Goals

music industry

Students who earn the Master of Arts in Music Industry will develop the following:

  • The ability to delineate and analyze current music industry regulations regarding their commercial implications, business opportunities, and appropriate music industry management practices across the industry income streams.
  • The knowledge of the historical progress and development of various music business sectors and relevant regulatory frameworks in demonstrating mastery and understanding of the present music business regulations, systems and methods.
  • The ability to perform and manage standard and management level music business procedures and processes utilized in the music publishing, recording, and live music industries, including conception and management of various music product development and placement strategies and plans.
  • The ability to construct and evaluate budgets and financial projections across the music industry income streams based on the project parameters, and the relevant market level, regulations, indicators and trends.
  • The ability to plan and manage music production processes and activities in recording and live music business sectors including scheduling, budgeting, equipment, personnel, union issues, and regulatory requirements.
  • The ability to utilize the music industry research and analysis knowledge and skills to make a constructive contribution to the scholarship in the field, and/or to create a proper business opportunity, or to productively manage a music product, so to create new value and generate positive returns on investments.

Graduate Certificate in Music Industry

certificate code - cg36

Required Courses
MUSC 611Music Industry Regulations3
MUSC 612Music Product Advancement3
MUSC 613Music Performance Organization and Commerce3
MUSC 614Advanced Recording Industry3
MUSC 615Advanced Music Publishing3
Total Hours15

Courses

MUSC 500A-Z. Secondary Performance. 1,2 Hour.

(May be repeated for credit.) Group or individual instruction in performance on a minor instrument (or voice), with emphasis on methods and materials for school music teachers.

MUSC 561. Graduate Theory Review. 3 Hours.

Review of undergraduate basic musicianship (writing, ear training, sight singing, and analysis) for incoming graduate students with deficiencies. Not open to undergraduates.

MUSC 590. Teaching Practicum. 1-3 Hours.

PR: Consent. Supervised practice in college teaching of music. Note: This course is intended to insure that graduate assistants are adequately prepared and supervised when they are given college teaching responsibility. It also provides a mechanism for students not on assistantships to gain teaching experience. (Grading will be P/F.).

MUSC 591A-Z. Advanced Topics. 1-6 Hours.

PR: Consent. Investigation of advanced topics not covered in regularly scheduled courses.

MUSC 592A-Z. Directed Study. 1-6 Hours.

Directed study, reading, and/or research.

MUSC 593. Special Topics. 1-6 Hours.

A study of contemporary topics selected from recent developments in the field.

MUSC 594. Seminar. 1-6 Hours.

Special seminars arranged for advanced graduate students.

MUSC 595. Independent Study. 1-6 Hours.

Faculty supervised study of topics not available through regular course offerings.

MUSC 610. Foundations of Recording Industry. 3 Hours.

PR: MUSC 611. The course covers development of the recorded music industry system, methods, and operations from mid 1800s to the present, with emphasis on the development of independent and major record labels, commercial and creative practices, technological progress, and social, cultural, economic and legal influences.

MUSC 611. Music Industry Regulations. 3 Hours.

Advanced analysis of the current scope and content of music industry regulations and their impact on today's music industry commercial models and practices. Structure and methods of collective music rights administration and enforcement mechanisms. Regulatory responses to music digitalization and digital market place.

MUSC 612. Music Product Advancement. 3 Hours.

PR: MUSC 611. Practices, tools, and creative concepts of music product advancement in today’s music market place. Methods and organization of music product content, commercial communication, and distribution. Integrated music product advancement strategies and techniques.

MUSC 613. Music Performance Organization and Commerce. 3 Hours.

PR: MUSC 611. Advanced study of strategies, methods, and practices in the contemporary commercial music performance field. Regulations, organization and compliance procedures. Commercial production standards and processes.

MUSC 614. Advanced Recording Industry. 3 Hours.

PR: MUSC 611. Administration, regulations, and commercial strategies of today's recording industry. Recorded music product production planning, budgeting, organization, advancement, and sales in the digital and physical market place.

MUSC 615. Advanced Music Publishing. 3 Hours.

Main stream music publishing industry regulations, models, structures and organization. Current commercial practices, strategies, and procedures in music publishing. Catalog acquisition, administration and advancement methods and processes.

MUSC 617. Development of Music Technology. 3 Hours.

PR: MUSC 611. The course covers development of technological innovations and their influence on music industry production, reproduction, regulations, and commerce, from mid 19th century to present.

MUSC 619. Music in Multimedia. 3 Hours.

PR: MUSC 611. The course covers scope, development, creation, and production of music material for visual, interactive, and digital media applications, as well as regulations, licensing, and commerce of music in multimedia.

MUSC 620. International Music Industry. 3 Hours.

PR: MUSC 611. The course covers music industry systems, commerce, and regulations in major international music markets, as well as strategic options for entering and competing in foreign music markets, role of alliances with music industry partners from developing economies, and competing in emerging music markets.

MUSC 621. Artist Representation. 3 Hours.

PR: MUSC 611. The course covers practices, methods, and regulations of artist management in the music industry, including talent agencies, personal management, performance, publishing, and recording agreements, tours, and artist promotion.

MUSC 623. Recording Production. 3 Hours.

PR: MUSC 611. This course is an overview of music recording production theory and practice, including audio recording concepts, practices, equipment, software, standard professional recording techniques, and their implications on the production management.

MUSC 624. Live Music Production. 3 Hours.

PR: 611. This course is an overview of live music production theory and practice, including sound reinforcement concepts, practices, equipment, as well as standard professional live audio engineering and production techniques.

MUSC 626. Music Industry Project. 3 Hours.

PR: Taken after the completion of all the MA in Music Industry Program courses, or, by permission of the program director, during the last semester of the MA in Music Industry studies, concurrently with other courses. Comprehensive final project utilizing acquired competencies in creative, technical, and operational elements of the commercial music industry's methods and practices. The course involves initiation, creation, and execution of an approved professional music industry project. This course is taken when all the other courses in the MA in Music industry sequence are completed.

MUSC 630. Keyboard Performance and Pedagogy. 1-3 Hours.

(May be repeated for credit.) (Offered in one credit modules of which students may take one or more each semester.) Pedagogy, repertoire, interpretation, and other topics which will enhance preparation of private piano teachers.

MUSC 631. Survey of Orchestral Music. 3 Hours.

PR: 6 hours of upper-division music history or consent. Survey analysis of orchestral music from the late Baroque period to the present from the perspective of the conductor.

MUSC 632. Survey of Wind Music. 3 Hours.

PR: 6 hours of upper-division music history or consent. Survey and analysis of wind music from the late Baroque period to the present from the perspective of the conductor.

MUSC 633. Survey of Vocal Music. 3 Hours.

PR: 6 hours of upper-division music history. Survey of masses, oratorios, cantatas and opera from late Renaissance to the twentieth century. Sole repertoire will not be included.

MUSC 634. Jazz Performance and Pedagogy. 1-3 Hours.

(May be repeated for credit.) Methods and materials, observation. Offered in modules of which students may take one or more each semester: survey of jazz literature, survey of teaching technique, practical teaching/experience, or special topics.

MUSC 640. Chamber Music: Brass. 0-3 Hours.

(May be repeated for credit.) Performance in small brass ensembles.

MUSC 641. Chamber Music: Guitar. 0-3 Hours.

(May be repeated for credit.) Performance in small guitar ensembles.

MUSC 642. Chamber Music: Jazz. 0-3 Hours.

(May be repeated for credit.) Performance in jazz ensembles, instrumental or vocal.

MUSC 643. Chamber Music: Percussion. 0-3 Hours.

(May be repeated for credit.) Performance in percussion ensembles.

MUSC 644. Chamber Music: Percussion-Ethnic. 0-3 Hours.

(May be repeated for credit.) Performance in percussion ensembles emphasizing music from non-Western cultures.

MUSC 645. Chamber Music: Percussion-Gamelan. 0-3 Hours.

(May be repeated for credit.) Performance in Gamelan ensembles.

MUSC 646. Chamber Music: Percussion Steel Band. 0-3 Hours.

(May be repeated for credit.) Performance in steel band ensembles.

MUSC 647. Chamber Music: Piano. 0-3 Hours.

(May be repeated for credit.) Performance in piano four-hand chamber music or performance by pianists in other ensembles.

MUSC 648. Chamber Music: String. 0-3 Hours.

(May be repeated for credit.) Performance in small string ensembles.

MUSC 649. Chamber Music: Voice. 0-3 Hours.

(May be repeated for credit.) Performance in small vocal ensembles.

MUSC 650. Chamber Music: Woodwind. 0-3 Hours.

(May be repeated for credit.) Performance in wind quintet and small woodwind ensembles.

MUSC 651. Chamber Music: Other. 0-3 Hours.

(May be repeated for credit.) Performance in small mixed ensembles.

MUSC 660. Composition. 3 Hours.

(May be repeated for credit.) PR:Consent. Primarily for candidates for graduate degrees in theory or composition.

MUSC 670. Perspectives of Musicology and Ethnomusicology. 3 Hours.

A survey of western and non-western musics, with particular attention to historiographies, social contexts, and evolution of musical styles.

MUSC 671. Music History Pedagogy. 3 Hours.

Current and best practices in the teaching of undergraduate music history courses, including courses for non-majors and music majors (so-called survey courses). Topics include: Development of learning objectives; syllabus design; textbooks/other teaching resources; undergraduate writing; assessment design and implementation; pedagogical models; classroom technologies; performance and composition in music history courses.

MUSC 678. Masters Field Study. 2-4 Hours.

A school-based field study that demonstrates application of knowledge and skills from graduate study as a culminating project in music education.

MUSC 680. Music in the Elementary School. 3 Hours.

MUSC 681. Teaching Music Appreciation. 3 Hours.

MUSC 682. Contemporary Techniques in Classroom Music. 3 Hours.

PR:MUSC 382 or Consent. Principles and practice of contemporary techniques in elementary and junior high school classroom music, including those of Orff and Kodaly.

MUSC 683. Music Making in Middle School/Junior High. 3 Hours.

PR: MUSC 380, and MUSC 381, and MUSC 382 equivalent or Consent. Identification and sequencing of appropriate concepts and skills for general music class students. Selection and use of materials including popular music. Emphasis on student music-making activities. Evaluation procedures included.

MUSC 684. Music in Early Childhood. 3 Hours.

PR: MUSC 380, and MUSC 381, and MUSC 382, or equivalent, or Consent. Musical experiences for children three through ten years. Emphasis on intellectual, physical and social/emotional needs and characteristics of children. Materials and activities for developing music concepts, skills, and positive response.

MUSC 686. Instrumental Methods and Materials. 3 Hours.

PR: Consent. Methods, materials, and administration of K-12 instrumental music programs; sequential instruction; conceptual and skill development; aural and reading competencies in music. (Bi-weekly lab. 3 hr. lec.).

MUSC 687. Choral Music Methods and Materials. 3 Hours.

PR: Consent. Methods, materials, and administration of choral music programs; sequential instruction; conceptual and skill development; teaching aural and reading competencies. (Bi-weekly lab. 3 hr. lec.).

MUSC 688. General Music Methods and Materials. 3 Hours.

PR: Consent. Introduction to major pedagogical approaches used in K-12 general music classrooms; examination and development of materials and curricula; analysis of teaching and learning styles. (Bi-weekly lab. 3 hr. lec.).

MUSC 689. Master's Recital. 2-4 Hours.

PR: MUSC 499 Senior recital or consent. May be repeated for credit. Master's performance students shall be permitted to give a recital only after they pass a qualifying audition before a designated faculty committee at least six weeks before the recital is to be given.

MUSC 690. Teaching Practicum. 1-3 Hours.

PR: Consent. Supervised practice in college teaching of music. Note: This course is intended to insure that graduate assistants are adequately prepared and supervised when they are given college teaching responsibility. It also provides a mechanism for students not on assistantships to gain teaching experience. (Grading will be P/F.).

MUSC 691A-Z. Advanced Topics. 1-6 Hours.

PR: Consent. Investigation of advanced topics not covered in regularly scheduled courses.

MUSC 692A-Z. Directed Study. 1-6 Hours.

Directed study, reading, and/or research.

MUSC 693A-Z. Special Topics. 1-6 Hours.

A study of contemporary topics selected from recent developments in the field.

MUSC 695. Independent Study. 1-6 Hours.

Faculty supervised study of topics not available through regular course offerings.

MUSC 696. Graduate Seminar. 1 Hour.

PR: Consent. Each graduate student will present at least one seminar to the assembled faculty and graduate student body of his or her program.

MUSC 697. Research. 1-15 Hours.

PR: Consent. Research activities leading to thesis, problem report, research paper or equivalent scholarly project, or a dissertation. (Grading may be S/U.).

MUSC 698. Thesis or Dissertation. 1-6 Hours.

PR: Consent. This is an optional course for programs that wish to provide formal supervision during the writing of student reports (698), or dissertations (798). Grading is normal.

MUSC 699. Graduate Colloquium. 1-6 Hours.

PR: Consent. For graduate students not seeking coursework credit but who wish to meet residency requirements, use the University's facilities, and participate in its academic and cultural programs. Note: Graduate students who are not actively involved in coursework or research are entitled, through enrollment in their department's 699/799 Graduate Colloquium to consult with graduate faculty, participate in both formal and informal academic activities sponsored by their program, and retain all of the rights and privileges of duly enrolled students. Grading is P/F; colloquium credit may not be counted against credit requirements for masters programs. Registration for one credit of 699/799 graduate colloquium satisfies the University requirement of registration in the semester in which graduation occurs.

MUSC 700A-Z. Performance. 1-4 Hours.

PR: Open to qualified students in any field in performance. (May be repeated for a maximum of 24 credit hours.) Normally offered for two credits (one 30-minute lesson per week) or four credits (one 60-minute lesson per week). A student must demonstrate ability of grade-level 10 to receive credit for this course.

MUSC 704. Opera Theatre. 0-2 Hours.

Performance of major roles and advanced production techniques. Qualified students will undertake production-direction projects under supervision.

MUSC 710. Conducting. 3 Hours.

PR: MUSC 202 or equivalent. Instrumental and choral conducting. Major works are prepared and conducted through the use of recordings and music organizations.

MUSC 711. Conducting Seminar. 3 Hours.

PR: MUSC 710. Instrumental and choral conducting of major works under the supervision of the conductor of a major ensemble.

MUSC 720. Applied Voice Teaching Technique. 1 Hour.

PR: Consent. (May be repeated for a maximum of 6 credit hours.) Doctoral seminar intended to refine and further the skills acquired in MUSC 432 and MUSC 433.

MUSC 721. Voice Acoustics/Teaching Technology. 2 Hours.

This course is designed to prepare students to have knowledge of, and be comfortable using, technical equipment that has become available for use in the voice studio. Detailed attention will be given to Voce Vista.

MUSC 722. Vocal Repertoire-Teaching: English and American. 1 Hour.

This course is designed to compile a database of repertoire, by language or style, for ease of use in voice studio. Repertoire will be examined for pedagogic usefulness and appropriateness.

MUSC 723. Vocal Repertoire-Teaching: Italian and Spanish. 1 Hour.

This course is designed to compile a database of repertoire, by language or style, for ease of use in the voice studio. Repertoire will be examined from a standpoint of pedagogic usefulness and appropriateness.

MUSC 724. Vocal Repertoire-Teaching: German. 1 Hour.

This course is designed to compile a database of repertoire, by language or style, for ease of use in the voice studio. Repertoire will be examined from a standpoint of pedagogic usefulness and appropriateness.

MUSC 725. Voice Repertoire-Teaching: French. 1 Hour.

This course is designed to compile a database of repertoire, by language and style, for ease of use in the voice studio. Repertoire will be examined from a standpoint of pedagogic usefulness and appropriateness.

MUSC 726. Vocal Repertoire-Teaching: Opera/Oratorio. 1 Hour.

This course is designed to compile a database of repertoire, by language and style, for ease of use in the voice studio. Repertoire will be examined from a standpoint of pedagogic usefulness and appropriateness.

MUSC 727. Vocal Repertoire-Teaching: Musical Theatre. 1 Hour.

This course is designed to compile a database of repertoire, by language and style, for ease of use in the voice studio. Repertoire will be examined from a standpoint of pedagogic usefulness and appropriateness.

MUSC 730A-Z. Master Class in Applied Repertoire. 2 Hours.

(May be repeated for credit.) PR: Consent. Designed to give coverage through performance of the literature of a specific D.M.A. Performance field.

MUSC 731. Keyboard Literature. 3 Hours.

PR: MUSC 434 and MUSC 435A. Intensive study of the literature for keyboard instruments and the history of the literature.

MUSC 732. Song Literature. 1-3 Hours.

PR: MUSC 434 and MUSC 435. Intensive study of the Art Song and the Lied and the history of their development.

MUSC 733. Choral Literature. 3 Hours.

MUSC 737. Ethnic Percussion. 3 Hours.

PR: MUSC 116 and MUSC 434 and MUSC 435; graduate percussion majors only. Examination of selected music from regions such as Africa, Asia, and Latin America; focus on music, instruments, and performance techniques and practices; functions of percussion music in society.

MUSC 738. Seminar in Ethnic Music. 3 Hours.

PR: Consent. Open to graduate music majors only. Examination of selected ethnic music from Africa, Asia, and Latin America. Focuses on the music, instruments, and performance techniques and practices of these regions, and how the music functions in society.

MUSC 761. Theory Topics. 3-5 Hours.

(May be repeated for max. 8 hr. credit.) Various types of analytical and theoretical problems and approaches to their solutions.

MUSC 762. Pedagogy of Theory. 3 Hours.

PR: MUSC 264 or Consent. Consideration of various approaches to the teaching of theory.

MUSC 763. Analytical Techniques. 3 Hours.

Analytical techniques and their application to scholarship and performance, with emphasis on pre-twentieth century styles.

MUSC 764. Compositional Techniques in Contemporary Music. 3 Hours.

Analysis of twentieth-century music.

MUSC 765. Transcription and Arranging. 3 Hours.

(May be repeated once for credit.) PR: MUSC 266 or equivalent. Major projects in scoring for orchestra, band, or wind ensemble.

MUSC 766. Composition Pedagogy. 3 Hours.

PR: graduate composition major status. Seminar in teaching techniques, curriculum design, and assessment of talent of undergraduate composers. Teaching practicum included.

MUSC 771. Music Research and Bibliography. 3 Hours.

Introduction to research strategies to discover and critically evaluate print and electronic music resources in the search for new understanding of the field and related disciplines. Students will defray costs of a required field trip.

MUSC 779. Psychology of Music. 3 Hours.

Introductory study of musical acoustics and psychology of perception of music.

MUSC 780. Choral Techniques. 2 Hours.

PR: (MUSC 380 and MUSC 381 and MUSC 382) or equivalent. Advanced techniques and procedures involved in development of choral ensembles.

MUSC 781. Instrumental Techniques. 2 Hours.

PR: (MUSC 380 and MUSC 381 and MUSC 382) or equivalent. Advanced techniques and procedures involved in individual performance and instruction through lecture demonstrations by performance faculty.

MUSC 782. Historical Foundations of Music Education. 3 Hours.

Examination of the history of music education from classical antiquity to the present, with particular emphasis on practices in the United States; examination and application of historical research methods.

MUSC 783. Foundations of Music Education. 3 Hours.

PR: (MUSC 380 and MUSC 381 and MUSC 382) or equivalent. Survey and critical study of historical, philosophical, psychological, and sociological aspects of music education. Includes current trends in music education.

MUSC 784. Introduction to Research in Music Education. 3 Hours.

PR: (MUSC 380 and MUSC 381 and MUSC 382) or equivalent. Methods and measures necessary for conduct and understanding of research in music education.

MUSC 787. Vocal Pedagogy Internship. 0-2 Hours.

This course provides the opportunity for advanced study with a specialist in the student's chosen area of dissertation research. This may take place at WVU or externally after passing the comprehensive exams.

MUSC 788. Doctoral Recital. 1-4 Hours.

PR: MUSC 689 Master's Recital or consent. Number of credits depends upon length and content of the program; it must be approved in advance by the student's doctoral committee. Acceptance of the recital will be at the discretion of the doctoral committee.

MUSC 789. Lecture Recital. 2 Hours.

PR: MUSC 771.

MUSC 791A-Z. Advanced Topics. 1-6 Hours.

PR: Consent. Investigation of advanced topics not covered in regularly scheduled courses.

MUSC 792A-Z. Directed Study. 1-6 Hours.

Directed study, reading, and/or research.

MUSC 793. Special Topics. 1-6 Hours.

A study of contemporary topics selected from recent developments in the field.

MUSC 794A-D. The Concept of Late Style in Music. 1-6 Hours.

MUSC 795. Independent Study. 1-9 Hours.

Faculty supervised study of topics not available through regular course offerings.

MUSC 797. Research. 1-15 Hours.

PR: Consent. Research activities leading to thesis, problem report, research paper or equivalent scholarly project, or a dissertation. (Grading may be S/U.).

MUSC 900. Professional Development. 1-6 Hours.

Professional development courses provide skill renewal or enhancement in a professional field or content area (e.g. education, community health, geology.) The continuing education courses are graded on a pass/fail grading scale and do not apply as graduate credit toward a degree program.

MUSC 930. Professional Development. 1-6 Hours.

Professional development course provide skill renewal or enhancement in a professional field or content area (e.g., education, community health, geology). These tuition-waived continuing education courses are graded on a pass/fail grading scale and do not apply as graduate credit toward a degree program.