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  • Entrepreneurship and Innovation
WVU Morgantown

Entrepreneurship and Innovation, B.S.B.AD.

  • Overview
  • Faculty
  • Admissions Requirements
  • Major
  • Learning Outcomes

Degree Offered

  •     Bachelor of Science in Business Administration

Nature of the Program

The Entrepreneurship and Innovation Major will prepare graduates for starting new ventures, as well as positions in organizations that propose, analyze, and implement entrepreneurial growth strategies. Through a flexible series of courses that emphasize both conceptual and hands-on/experiential learning, students will develop knowledge and skills that will provide them with a platform to start, run, and grow enterprises. Career options for Entrepreneurship and Innovation Majors include:

  • Entrepreneur or business owner
  • Business or economic development
  • Corporate innovation
  • New product development
  • Management consulting
  • Sales agent (financial services, insurance, real estate, etc.)

Faculty

Chair

  • Abhishek Srivastava - Ph.D. (University of Maryland)

Assistant professors

  • Ryan Angus - Ph.D. (University of Utah)
  • Hyeonsuh Lee - Ph.D. (University of Illinois Urbana-Champaign)

Clinical assistant professor

  • Robert Waggoner - M.B.A. (University of Washington)
    Executive in Residence, Vantage Ventures

Admissions for 2025-2026

For specific information regarding the admissions requirements for First Time Freshmen to the John Chambers College of Business and Economics, please visit Chambers admissions.

Students who are direct admitted to the major as first-time freshmen must possess an overall university GPA of at least 2.0 and have completed the course prerequisites listed in the table below with minimum grade of C-, unless otherwise noted, to be eligible to enroll in upper-division course work. 

Students who are not direct admitted to the major (i.e. Business) will declare the major at the beginning of the semester in which they satisfy the course prerequisites listed below.  Applicants also must possess an overall GPA of at least 2.0 to be considered for admission to the major.

Course List
Code Title Hours
ACCT 201Principles of Accounting 13
BCOR 121Introduction to Business Applications2
ECON 201
& ECON 202
Principles of Microeconomics
and Principles of Macroeconomics
6
ECON 225Elementary Business and Economics Statistics3
or STAT 211 Elementary Statistical Inference
Choose one of the following:3-6
ENGL 101
& ENGL 102
Introduction to Composition and Rhetoric
and Composition, Rhetoric, and Research
ENGL 103
Accelerated Academic Writing
MATH 124Algebra with Applications3
Total Hours20-23

Major Code: 2162

Click here to view the Suggested Plan of Study

General Education Foundations

Please use this link to view a list of courses that meet each GEF requirement.

NOTE: Some major requirements will fulfill specific GEF requirements. Please see the curriculum requirements listed below for details on which GEFs you will need to select.

Course List
Code Title Hours
General Education Foundations
F1 - Composition & Rhetoric3-6
ENGL 101
& ENGL 102
Introduction to Composition and Rhetoric
and Composition, Rhetoric, and Research
or ENGL 103
Accelerated Academic Writing
F2A/F2B - Science & Technology4-6
F3 - Math & Quantitative Reasoning3-4
F4 - Society & Connections3
F5 - Human Inquiry & the Past3
F6 - The Arts & Creativity3
F7 - Global Studies & Diversity3
F8 - Focus (may be satisfied by completion of a minor, double major, or dual degree)9
Total Hours31-37

Please note that not all of the GEF courses are offered at all campuses. Students should consult with their advisor or academic department regarding the GEF course offerings available at their campus.

Degree Requirements

Students seeking admission to the Bachelor of Science in Business Administration, Entrepreneurship & Innovation Major offered by the John Chambers College of Business and Economics (B&E) must make formal application to the program. Ideally, a student will apply for admission to the program when he/she has completed the pre-requisite coursework (listed in the table below) with a minimum grade of C- at the end of the application term, an overall GPA of at least 2.0 (B&E student 2.0, other students 2.5) and completed a minimum of 45 semester hours at the end of the application term.

Course List
Code Title Hours
University Requirements34
Program Requirements23
Business Core Requirements33
Entrepreneurship and Innovation Major Requirements30
Total Hours120

University Requirements

Course List
Code Title Hours
General Education Foundations (GEF) 1, 2, 3, 4, 5, 6, 7, and 8 (31-37 Credits)
Outstanding GEF Requirements 2, 5, 6, 7 and 816
BCOR 191First-Year Seminar1
General Electives20
Total Hours37

Program Requirements

Course List
Code Title Hours
ACCT 201Principles of Accounting 1 (Minimum grade of C-)3
BCOR 121Introduction to Business Applications2
ECON 201Principles of Microeconomics (Minimum grade of C-; may fulfill GEF 4)3
ECON 202Principles of Macroeconomics (Minimum grade of C-; may fulfill GEF 8)3
Select one of the following (Minimum Grade of C-; may fulfill GEF 1):3-6
ENGL 101
& ENGL 102
Introduction to Composition and Rhetoric
and Composition, Rhetoric, and Research
ENGL 103
Accelerated Academic Writing
Select one of the following (Minimum grade of C-; may fulfill GEF 8):3
ECON 225
Elementary Business and Economics Statistics
STAT 211
Elementary Statistical Inference
MATH 124Algebra with Applications (Minimum grade of C-; may fulfill GEF 3)3
Total Hours23

Business Core Requirements

Course List
Code Title Hours
ENTR 102Fundamentals of Entrepreneurship 3
BCOR 199Introduction to Business3
BCOR 299Business Communication (Fulfills Writing and Communication Skills Requirement)3
BCOR 320Legal Environment of Business3
BCOR 330Information Systems and Technology3
BCOR 340Principles of Finance3
BCOR 350Principles of Marketing3
BCOR 360Supply Chain Management3
BCOR 370Principles of Management3
BCOR 380Business Ethics3
BCOR 460Contemporary Business Strategy3
Total Hours33

Entrepreneurship and Innovation Major Requirements

Course List
Code Title Hours
Possess a minimum GPA of 2.0 for all major courses calculated using all attempted GPA hours unless excluded by the D/F repeat policy.
ENTR 400Advanced Concepts in Entrepreneurship (Minimum Grade of C-)3
ENTR 405Entrepreneurial Creativity & Innovation (Minimum Grade of C-)3
ENTR 420Entrepreneurial Finance (Minimum Grade of C-)3
ENTR 440Small Business Consulting3
ENTR 460Entrepreneurship Practicum3
Select five of the following electives (two must be in Chambers):15
Entrepreneurship (ENTR) Courses 400+
ACCT 331
Managerial Accounting
COMM 306
Organizational Communication
COMM 404
Persuasion
DSGN 270
Product Design Foundations
MKTG 320
Professional Selling 1
MKTG 321
Professional Selling 2
MKTG 345
Selling with Digital Media
MKTG 350
Product and Brand Management
MKTG 445
Start Up Marketing Promotions
Total Hours30

Suggested Plan of Study

First Year
FallHoursSpringHours
BCOR 1993ACCT 2013
BCOR 1911ECON 201 (GEF 4)3
BCOR 1212ENGL 101 (GEF 1)3
ENTR 1023GEF (Choose from F2, F5, F6, F7 or F8)3
MATH 124 (GEF 3)3Minor or General Elective3
GEF (Choose from F2, F5, F6, F7 or F8)3 
 15 15
Second Year
FallHoursSpringHours
ECON 202 (GEF 8)3BCOR 2993
ECON 225 (GEF 8)3BCOR 3303
ENGL 102 (GEF 1)3BCOR 3403
GEF (Choose from F2, F5, F6, F7 or F8))6BCOR 3503
 BCOR 3703
 15 15
Third Year
FallHoursSpringHours
BCOR 3203BCOR 3603
ENTR 4003ENTR 4203
ENTR 4053Major Elective6
GEF (Choose from F2, F5, F6, F7 or F8)3GEF (Choose from F2, F5, F6, F7 or F8)3
Minor or General Electives3 
 15 15
Fourth Year
FallHoursSpringHours
BCOR 3803BCOR 4603
ENTR 4403ENTR 4603
Major Elective6Major Elective3
Minor or General Electives3Minor or General Electives6
 15 15
Total credit hours: 120

Major Learning Outcomes

Entrepreneurship and Innovation

The objective of providing a foundational education in entrepreneurship and innovation at the undergraduate level cannot be realized without appropriate curricula content, effective teaching, and ultimately, learning. Within the undergraduate entrepreneurship and innovation major, we subscribe to the following learning goals for each of our undergraduate students:

  • Graduates will be able to manage and evaluate organizational systems focused on the following entrepreneurial outcomes.
    • Identify organizational tasks, roles, and responsibilities of managing entrepreneurial ventures.
    • Designate the interrelationships between functional areas of entrepreneurial ventures.
    • Describe the interrelationships between resources, organizational structure, and strategies utilized to create and grow entrepreneurial ventures.
    • Demonstrate an understanding of entrepreneurial phenomena across organizational contexts, including start-ups, small and medium sized enterprises, family businesses, and corporate ventures.
    • Prescribe effective practices in identifying and exploiting entrepreneurial opportunities.
    • Identify alternative ways to market a new product or service that contribute to the growth of an entrepreneurial venture.
    • Assess entrepreneurial opportunities using financial methods.
  • Graduates will be able to think critically and solve problems in entrepreneurial ventures.
  • Graduates will be able to deal with the dynamics of individuals and teams within organizations and to motivate, lead, and inspire employees toward achieving organizational goals.
  • Graduates will be able to use computer and information technology in solving problems and perform functions commonly seen in managing businesses and other organizations.
  • Graduates will be able to effectively communicate recommendations to management and other constituencies, orally and in writing.
  • Graduates will have knowledge of business disciplines: accounting, finance, management, management information systems, and marketing.
 
  • Accounting
  • Economics, B.A.
  • Economics, B.S.
  • Entrepreneurship and Innovation
  • Finance
  • General Business
  • Hospitality and Tourism Management
  • Human Resource Management
  • Management Information Systems (MIS)
  • Marketing
  • Organizational Leadership
  • Supply Chain Management
  • Supply Chain Management Science

WVU Morgantown

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P.O. Box 6878
Morgantown, WV 26506
Email: registrar@mail.wvu.edu
Phone: 304-293-5355

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