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WVU Morgantown

Esports Business and Entertainment, B.A.

  • Overview
  • Faculty
  • Admissions Requirements
  • Major
  • Areas of Emphasis
  • Learning Outcomes
  • Degree Progress

Degree Offered

  • Bachelor of Arts

Nature of the Program

The Esports Business and Entertainment major is a collaborative program housed in the College of Intercollegiate Programs.  In addition to the esports courses delivered by the College of Intercollegiate Programs, courses focused on sport management are delivered by the College of Applied Human Sciences, courses focused on business are delivered by the Chambers College of Business and Economics, and courses focused on entertainment are delivered by the College of Creative Arts and Media.  Courses expose students to esports in contemporary society, in health and wellness, business, governance, marketing, and event management.  The programs’ skills-based courses allow students to gain hands-on experience in various areas the field.


Faculty

Esports Academic Program Director

  • Christopher Scroggins - M.S. (James Madison University)
    Co-founder of Esports Development and Growth Enterprise (EDGE), helping institutions and companies develop and grow their esports organizations, Co-founder of the National Scholastic Esports League (NSEL).

Admissions for 2025-2026

To be admitted to WVU's Esports Business and Entertainment major, first-time freshman must meet WVU's first-time freshman admission requirements for the 2024-25 academic year. Interested in Transferring? Review the transfer admission requirements.

Major Code: 1205

Click Here to view the Suggested Plan of Study.

General Education Foundations

Please use this link to view a list of courses that meet each GEF requirement.

NOTE: Some major requirements will fulfill specific GEF requirements. Please see the curriculum requirements listed below for details on which GEFs you will need to select.

Course List
Code Title Hours
General Education Foundations
F1 - Composition & Rhetoric3-6
ENGL 101
& ENGL 102
Introduction to Composition and Rhetoric
and Composition, Rhetoric, and Research
or ENGL 103
Accelerated Academic Writing
F2A/F2B - Science & Technology4-6
F3 - Math & Quantitative Reasoning3-4
F4 - Society & Connections3
F5 - Human Inquiry & the Past3
F6 - The Arts & Creativity3
F7 - Global Studies & Diversity3
F8 - Focus (may be satisfied by completion of a minor, double major, or dual degree)9
Total Hours31-37

Please note that not all of the GEF courses are offered at all campuses. Students should consult with their advisor or academic department regarding the GEF course offerings available at their campus.

Curriculum Requirements

Course List
Code Title Hours
University Requirements56-59
Esports Business and Entertainment Major Requirements61-64
Total Hours120

University Requirements

Course List
Code Title Hours
General Education Foundations (GEF) 1, 2, 3, 4, 5, 6, 7, and 8 (31-37 Credits)
Outstanding GEF Requirements 1, 2, 4, 5, 6 and 724
WVUE 191First Year Seminar2
General Electives30-33
Total Hours56-59

Esports Business and Entertainment Major Requirements 

Course List
Code Title Hours
Esports Core Requirements
A minimum grade of C- is required in all Esports Core Requirements.
ESPT 101Introduction to Esports 3
ESPT 199Esports Career Exploration1
ESPT 201Esports in Contemporary Society 3
ESPT 290Esports Health and Wellness3
ESPT 420Esports Event Management 3
ESPT 480Esports Senior Capstone: Career Preparation and Readiness3
ESPT 491Professional Field Experience6
BCOR 310Esports Business3
SM 321Esports Governance3
SM 322Esports Marketing3
or BCOR 350 Principles of Marketing
STAT 111Understanding Statistics (GEF 3)3
Required Area of Emphasis12-15
Select one of the following:
Esports Business Development (15 Total Hours) *
Esports Marketing (12 Total Hours)
Required Minor15
Total Hours61-64
*

Students pursuing the Esports Business Development area of emphasis will not be eligible to pursue the Entrepreneurship minor.

Suggested Plan of Study

First Year
FallHoursSpringHours
ENGL 101 (GEF 1)3ESPT 2013
ESPT 1013GEF 23
ESPT 1991GEF 43
WVUE 1912General Elective3
GEF 53General Elective3
GEF 23 
 15 15
Second Year
FallHoursSpringHours
ENGL 102 (GEF 1)3BCOR 3103
ESPT 2903Minor Course3
STAT 111 (GEF 3)3Minor Course3
Minor Course3GEF 73
GEF 63General Elective3
 15 15
Third Year
FallHoursSpringHours
SM 3213SM 3223
Area of Emphasis Course3Area of Emphasis Course3
Minor Course3Area of Emphasis Course3
General Elective3Minor Course3
General Elective 3General Elective3
 15 15
Fourth Year
FallHoursSpringHours
ESPT 4203ESPT 4916
ESPT 4803General Elective3
Area of Emphasis Course3General Elective3
General Elective3General Elective3
General Elective3 
 15 15
Total credit hours: 120

Areas of Emphasis

Students must select and complete one of the following Areas of Emphasis as part of the Esports Business and Entertainment program.

  • Esports Business Development
  • Esports Marketing

Esports Business Development Area of Emphasis

The Area of Emphasis in Esports Business Development will provide expertise to students in the Esports Business and Entertainment major in order to become successful entrepreneurs and business owners and/or operators.

Course Requirements: In order to satisfy the requirements of this AOE, students must successfully complete all of the required courses.

Course List
Code Title Hours
ENTR 440Small Business Consulting3
ENTR 460Entrepreneurship Practicum3
BCOR 370Principles of Management3
MKTG 350Product and Brand Management 3
ENTR 400Advanced Concepts in Entrepreneurship3
Total Hours15

Esports Marketing Area of Emphasis

The Area of Emphasis in Esports Marketing will provide expertise to students in the Esports Business and Entertainment major in order to increase their ability to market their personal brand, events, reach different target markets, and utilize different media platforms.

Course Requirements: In order to satisfy the requirements of this AOE, students must successfully complete all of the required courses.

Course List
Code Title Hours
MKTG 315Buyer Behavior3
MKTG 325Marketing Research3
MKTG 475Social Media and Marketing3
MKTG 485Global Marketing3
Total Hours12

Major Learning Outcomes

Esports Business and Entertainment

Students will be able to:

  • Outline the concepts and skills necessary to be an accomplished leader in the esports and entertainment industries
  • Understand current developing sectors and areas of growth within the esports industry and how they affect business decisions
  • Demonstrate the ability to engage in civil discourse with peers, colleagues, and key stakeholders in order to successfully complete a task or common goal
  • Deconstruct esports positions and careers to determine the necessary skills to successfully complete the roles and responsibilities
  • Critically evaluate the operations, procedures, and best practices within the esports and entertainment industries
  • Collaborate with peers to create meaningful policies, organize events, and leverage digital media to initiate positive change within esports

Degree Progress

  • Students must complete each class in the Esports Core with a grade of C- or higher. If a student does not receive a C- in an Esports Core course, they will need to repeat the course to earn a higher grade. The Esports Core does not include minors or AOEs.
  • By the end of a student's first year in the major, they must complete ESPT 101 to continue in the major.
  • Prior to enrolling in ESPT 290, learners must have successfully completed (received a C- or higher) ESPT 101, ESPT 199 and ESPT 201.
  • Students will complete a section of ESPT 491, professional field experience, in the Spring term of their last year.
  • Students who do not meet these benchmarks may be removed from the major.
  • Biochemistry
  • Esports Business and Entertainment

WVU Morgantown

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