- Bachelor of Arts
Nature of the Program
The Interactive Design for Media major is a hybrid program of the College of Creative Arts and Reed College of Media. The major combines two core foundational areas of study: one focused on media and delivered by the Reed College of Media; the other focused on art and design, delivered by the College of Creative Arts. As such, course work exposes students to the history, guiding principles, ethics, diversity and cultural issues as related to design, technology and interactive media. The colleges’ skills-based courses provide students with ample hands-on opportunities in the technologies and design thinking germane to digital, interactive platforms.
The program begins with foundational skills in design, production, and editing using digital tools and software. These classes provide the skill sets to create interactive experiences including websites, mobile apps, immersive environments, video games, and virtual and augmented reality. Courses offered in the School of Art and Design provide skill building and theory in audiovisual design and motion graphics, while courses offered in the Reed College of Media provide theoretical exploration and applied implementation of those skills in emergent media experiences. Students are concurrently oriented to innovation and design thinking methodologies and project management skills to create expertise in coordinating a team of diverse thinkers, from computer programmers to visual designers.
The WVU Reed College of Media uses the same undergraduate admission standards for first-time freshmen as West Virginia University (WVU). Visit the WVU undergraduate admissions page for details on general WVU admission.
Students not meeting the above requirements will be admitted to WVU as either a pre-Art or pre-Media student through CLASS.
Due to Covid-19 – Admission requirements may differ from what is listed on this page. Please review the most up-to-date program admission requirements for the Bachelor of Arts in Interactive Design for Media major.
General Education Foundations
NOTE: Some major requirements will fulfill specific GEF requirements. Please see the curriculum requirements listed below for details on which GEFs you will need to select.
|General Education Foundations|
|F1 - Composition & Rhetoric||3-6|
|Introduction to Composition and Rhetoric|
and Composition, Rhetoric, and Research
or ENGL 103
|Accelerated Academic Writing|
|F2A/F2B - Science & Technology||4-6|
|F3 - Math & Quantitative Reasoning||3-4|
|F4 - Society & Connections||3|
|F5 - Human Inquiry & the Past||3|
|F6 - The Arts & Creativity||3|
|F7 - Global Studies & Diversity||3|
|F8 - Focus (may be satisfied by completion of a minor, double major, or dual degree)||9|
Please note that not all of the GEF courses are offered at all campuses. Students should consult with their advisor or academic department regarding the GEF course offerings available at their campus.
|A minimum grade of C- or better is required in all major coursework.|
|MDIA 191||First-Year Seminar||2|
|or ART 191||First-Year Seminar|
|General Education Requirements|
|GEF 1, 2, 3, 5, 7, 8||25|
|ART 121||Visual Foundations 1||3|
|ART 122||Visual Foundations 2||3|
|ART 223||Introduction to Graphic Design||3|
|ART 234||Digital Photography||3|
|ART 270||Introduction to Electronic Media 1||3|
|ART 271||Introduction to Electronic Media 2||3|
|ART 272||Designing for Multimedia||3|
|ART 285||Interactive Audio Design||3|
|ART 325||Design for Web and Screen||3|
|ART 372||Interactive Design||3|
|ART 472||Advanced Interactive Design||3|
|ART 485||Experiments in Interactivity||3|
|ARHS 160||Survey of Art History 2 (GEF 6)||3|
|ARHS 406||Graphic Design History||3|
|ADV 215||Principles of Advertising (GEF 8)||3|
|MDIA 101||Media and Society (GEF 4)||3|
|MDIA 215||Media Writing||3|
|MDIA 225||Media Tools & Applications||3|
|JRL 210||Visual Journalism and New Media||3|
|JRL 262||Coding for Media Applications||3|
|JRL 322||Gaming Design and Digital Narrative||3|
|JRL 362||User Experience Design for Media Applications||3|
|JRL 328||Media Law and Ethics||3|
|JRL 431||Multimedia Storytelling||3|
|or JRL 440||Visual Storytelling for the Media|
|JRL 458||Interactive Media and Audience Building||3|
General Education and Elective Credits can vary - students must have a minimum of 120 credit hours total to complete the degree.
Suggested Plan of Study
|ENGL 101 (GEF 1)||3||ART 122||3|
|MDIA 101 (GEF 4)||3||ARHS 160 (GEF 6)||3|
|MDIA 191 or ART 191||2||MDIA 215||3|
|ART 121||3||GEF 2||4|
|ART 223||3||ENGL 102 (GEF 1)||3|
|ART 234||3||ADV 215 (GEF 8)||3|
|JRL 210||3||ART 272||3|
|MDIA 225||3||ART 285||3|
|GEF 3||3||JRL 262||3|
|ART 270||3||ART 271||3|
|ART 372||3||ART 325||3|
|JRL 322||3||ARHS 406||3|
|GEF 5||3||JRL 362||3|
|ART 485||3||ART 472||3|
|JRL 328||3||JRL 458||3|
|JRL 431 or 440||3||GEF 8||3|
|Total credit hours: 120|
Major Learning Outcomes
Interactive Design for Media
The School of Art and Design and all its degrees and majors are accredited by the National Association of the Schools of Art and Design (NASAD). The Interactive Design for Media major will undergo the accreditation through NASAD process as a new program. The following criteria are from NASAD and provide the basis of assessment for course and programmatic Student Learning Outcomes.
Upon completion of the Interactive Design for Media major, graduates must have attained the following;
- Knowledge of the concepts related to the visual, spatial, sound, motion, interactive, and temporal elements/features of digital technology and principles for their use in the creation and application of digital media-based work.
- Understanding of narrative and other information/language structures for organizing content in time-based or interactive media; the ability to organize and represent content structures in ways that are responsive to technological, social, and cultural systems.
- Understanding of the characteristics and capabilities of various technologies (hardware and software); their appropriateness for particular expressive, functional, and strategic applications; their positions within larger contexts and systems; and their influences on individuals and society.
- Knowledge of the processes for the development and coordination of digitally-based art and design strategies (for example, storyboarding, concept mapping, and the use of scenarios and personas).
- Ability to analyze and synthesize relevant aspects of human interaction in various contexts (physical, cognitive, cultural, social, political, and economic) and with respect to technologically-mediated communication, objects, and environments.
- Understanding of what is useful, usable, effective, and desirable with respect to user/ audience-centered digitally-based communication, objects, and environments.
- Knowledge of history, theory, and criticism with respect to such areas as film, video, technology, and digital art and design.
- Ability to work in teams and to organize collaborations among people from different disciplines.
- Ability to use the above competencies in the creation and development of professional quality digital media productions.